Mistral Clothing


Our SS17 photoshoot!

It all starts here, with our creative vibes & whacky ideas! We love a good mood board & our creative team love to come up with themes around our fabulous new collections. This SS17 season we had Village Fete; Japanese Reverie, English Garden and Travel… Each shot is creatively styled to represent one of these themes. Here we’d turned the kitchen of our lovely photoshoot house upside down with cakes, tea and a wonderful array of sweet treats! (which we obviously polished off afterwards!) The final shot  evokes thoughts of... Read More


A sneaky peek at our SS17 Photoshoot

We’ve just finished our SS17 photoshoot at a secret London location – we do love a good old photoshoot at Mistral HQ! Early start, bacon butties, makeup artist & stylist exploding their kit all over the place and very calm models in the middle of all our creative chaos! We source props from far & wide each shoot, flying in curiosities from all over the world.  Sometimes we also find little gems closer to home, indeed in the attic & garden shed! Our location for this shoot was full of... Read More


We love print!

We’re a little bit bonkers about print here at Mistral HQ which is why we have the lovely Hannah, our dedicated print designer. Hannah comes in every day to solely think up new ways to create our bespoke Mistral prints. Some days she uses a simple pen & pencil to sketch patterns, however on the more innovative days she can be found stamping various sized vegetables onto parchment in the Head Office kitchen (messy job), her latest escapade using half a lettuce! Inspired by Scandinavia with a Mistral twist our... Read More