Our Story...
Both father and daughter, John and Tracey had a natural passion for casual wear and soon realised they complimented each other professionally as their business and the creative forces aligned. Not only raising her new young family Tracey found time to be the creative influence behind the first Mistral shop which opened in Malmesbury in the mid 1990's.
The Mistral brand made its home in Wiltshire and soon the business began to grow and grow, beginning life with five staff including John and Tracey the team worked hard to open store after store, by the 14th store, their work was still not done. By listening to their customers needs, creating fun clothing, keeping their business and manufacturing processes to the highest possible standards, whilst developing an impressive in house print style the brand became firmly established. Mistral now proudly have 20 shops and employ approximately 160 people with the head office still firmly planted like a strong oak in the heart of Wiltshire.
